Capital

Audience Logic

A universal principle that:

  • reflects the reality that empathy and collaboration are not ‘soft’ skills, but essential multipliers for efficiency and effectiveness.
  • applies in a wide variety of contexts, including when scoping, strategizing presenting, writing, and reporting.
  • embeds the Golden Rule and the Platinum Rule, two enduring principles found in every functional human society throughout history.

Empathic Assertiveness

A practical approach to build trust and improve outcomes in high-stakes communications that applies Audience Logic.

Interdependent Inquiry

A reorientation towards the questions audience members will be asked by their own stakeholders. This shift:

  • builds trust by applying layers of Audience Logic.
  • define outcomes, expectations, and constraints, for all stakeholders.
  • reduce misalignment, rework, scope creep, and disputes about costs.
  • improve efficiency, including in meetings.

Systemic Scoping

A practical process for upfront conversations that:

  • reliably improves both the quality of thinking and the reception of the communication.
  • takes stakeholder analysis and to a deeper, more practical level by applying layers of Audience Logic.
  • aligns with the reality that one’s success depends on collaboration, particularly enabling one’s stakeholders to succeed.